B2B dataset – a real world dataset (anonymized)
(English only)
To address the gap in availability of data sets related to B2B sales, we provide one to support scientific research and application of ML to this field. It contains anonymized data, based on the data from a real-world business selling solutions and services internationally. It contains of 448 instances, described with 22 attributes + 1 for outcome status.
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| Attribute | Description | Values |
|---|---|---|
| Product | Offered product. | Product code |
| Seller | Seller’s name. | Seller’s code |
| Authority | Authority level at a client side. | Low, Mid, High |
| Company size | Size of a company. | Big, Mid, Small |
| Competitors | Do we have competitors? | No, Yes, Unknown |
| Purchasing department | Is the purchasing department involved? | No, Yes, Unknown |
| Partnership | Selling in partnership? | No, Yes |
| Budget allocated | Did the client reserve the budget? | No, Yes, Unknown |
| Formal tender | Is a tendering procedure required? | No, Yes |
| RFI | Did we get Request for Information? | No, Yes |
| RFP | Did we get Request for Proposal? | No, Yes |
| Growth | Growth of a client? | Growth, Stable, etc. |
| Positive statements | Positive attitude expressed? | No, Yes, Neutral |
| Source | Source of the opportunity. | e.g. Referral, Web, etc. |
| Client | Type of a client. | New, Current, Past |
| Scope clarity | Implementation scope defined? | Clear, Few questions, etc. |
| Strategic deal | Does this deal have a strategic value? | Very important, etc. |
| Cross sale | Do we sell a different product to existing client? | No, Yes |
| Up sale | Increasing existing products? | No, Yes |
| Deal type | Type of a sale. | Consulting, Project, etc. |
| Needs defined | Is client clear in expressing the needs? | Info gathering, etc. |
| Attention to client | Attention to a client. | First deal, Normal, etc. |
| Status | An outcome of sales opportunity. | Lost, Won |